The Salvation Army Fundraisers Return to Schnucks for the Holidays | Schnucks

The Salvation Army Fundraisers Return to Schnucks for the Holidays

NEWS RELEASES   /  11/12/2020

The Salvation Army Fundraisers Return to Schnucks for the Holidays

Media Contact:

Schnucks: Paul Simon


The Salvation Army: Shawn Martin


The Salvation Army Fundraisers Return to Schnucks for the Holidays
Round Up at the Register to be Followed by Return of Bell Ringers and Iconic Red Kettles

ST. LOUIS, Nov. 12, 2020 – Schnuck Markets, Inc. will continue its decades-long holiday tradition of partnering with The Salvation Army for the annual Tree of Lights campaign. Beginning Saturday, Nov. 14 and continuing through Wednesday, Nov. 25, Schnucks customers can donate to the campaign by choosing to “Round Up” their purchase at Schnucks to the nearest dollar. One-hundred percent of round up donations support The Salvation Army in the customer’s community.

Schnucks will offer the campaign at 111 of the company’s stores across the four Midwest states where it operates. In 2019, Schnucks customers and the company donated more than $320,000 to the Salvation Army through the “Round Up at the Register” campaign. 

At the conclusion of the round up, Schnucks will again welcome The Salvation Army’s bell ringers and their iconic red kettles to all Schnucks stores. Starting Friday, Nov. 27 and continuing through Christmas Eve, volunteer bell ringers will be outside of Schnucks stores starting 10 a.m. – 7 p.m. each day Monday through Saturday.

“Joining with The Salvation Army for the round up campaign and welcoming bell ringers at our entrances are part of our commitment to nourish people’s lives,” said Schnucks Chairman and CEO Todd Schnuck. “We know the need in our communities is great, and because of the support from our generous customers, many people will be able to count on The Salvation Army for the help they need.”

The Salvation Army uses funds raised during the Tree of Lights campaign to provide assistance to the most vulnerable citizens, as the organization helps provide food, utility payments and emergency rent and mortgage payments throughout the year.

“The Salvation Army values our partnership with Schnucks  and the company’s continued support of our fundraising goals,” said Salvation Army Divisional Commander Lt. Colonel Robert Webster. “Their commitment to the communities we serve is exemplary, and we are grateful for the generosity of Schnucks customers who also recognize the need is great.” 

About Schnucks
Founded in St. Louis in 1939, Schnuck Markets, Inc. is a third-generation, family-owned grocery retailer committed to nourishing people’s lives. Schnucks operates 112 stores, serving customers in Missouri, Illinois, Indiana and Wisconsin and employs more than 14,000 teammates. According to Forbes’ 2020 rankings, Schnucks is the 156th largest privately-owned company in the United States and the 15th largest privately-owned grocer. Schnucks is committed to helping communities thrive and as a champion for reducing hunger, the company annually donates more than $16 million in food to pantries that help those in need.

About The Salvation Army:
The Salvation Army has been inspiring hope, combating poverty and meeting human needs without discrimination since 1865. Through the generosity of donors and the selfless efforts of volunteers, The Salvation Army will continue to “Fight for Good” against hunger and hopelessness across every ZIP code.